Sorinex

Always looking to set the bar high, Sorinex is dedicated to the biggest and the best when it comes to weightlifting equipment. One of their new products, the Center Mass Balls, are a more innovative take on the traditional kettlebell. Along with showcasing the CMBs, we had the opportunity to catch what it takes to be a part of the Sorinex tribe; racks, rigs, plates and weights included.

Sorinex SummerStrong
Sorinex SummerStrong
Sorinex SummerStrong

We produced this award winning promotional video for Sorinex in collaboration with Chernoff Newman that was used across social media platforms and led to all-time high engagement with over 1.7 million views.

Sorinex SummerStrong
Sorinex SummerStrong
Sorinex Portrait
Sorinex SummerStrong